Service Magic USA

  • Brand
  • Website
  • Digital Marketing
  • Print Advertising

Service Magic is a Dallas-based home warranty startup with a business model centered on customizable plans and a straightforward claims process. They approached Code Cowboy to bring their vision of a customer-friendly experience to life.



Service Magic's website provides customers with a simple process to customize their home warranty.

In addition to the eCommerce experience, customers need an easy-to-use dashboard that facilitates a simple claims process and subscription management.


With a new brand and website, Service Magic needed marketing materials to help acquire their first customers. Code Cowboy designed, printed, and distributed a Catalog, Postcards, and Flyers.

In 2021, you can expect any marketing campaign also to have digital. So Code Cowboy designed several Facebook ads targeted to the same zip codes as the print campaign.